Dr. Muhammad Abdus Salam
| Assistant Professor | |
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PhD (AACSB Accredited), UBD School of Business and Economics, Universiti Brunei Darussalam Master of Business Administration (MBA), Department of Management Information Systems, University of Dhaka Bachelor of Business Administration (BBA), Department of Management Information Systems, University of Dhaka |
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| salam.mis@nstu.edu.bd | |
| +8801676320708 | |
| Blood Group: A+ | |
| Joining Date : 2018-12-03 | |
| Research Interests:
Artificial Intelligence (AI), Human-AI Interaction, AI Commercialization, AI-Business Applications, Deepfake Technology |
About Dr. Muhammad Abdus Salam
Dr. Muhammad Abdus Salam, known professionally as Dr. Salam Shadhin, is an award-winning academic and researcher. He is an Assistant Professor of Management Information Systems (MIS) at Noakhali Science and Technology University (NSTU). His research interests encompass topics related to Human-AI Interaction, AI Commercialization, Digital Engagement, AI-Business Applications, and FinTech. His research advances understanding of artificial intelligence and emerging technologies from commercial, social, and ethical perspectives, emphasizing real-world industry needs, responsible governance, digital literacy, community engagement, and sustainable innovation. His work highlights how the strategic design and deployment of AI and emerging technologies can enhance human–technology interaction, foster consumer trust, and generate transformative value across markets and society. Dr. Salam Shadhin was awarded the “Best Paper Award” at the 4th International Conference on Business, Economics, and Finance (ICBEF 2023) held at Universiti Brunei Darussalam, “Best Extended Abstract Award” at the 9th World Business Ethics Forum (WBEF 2025) hosted by City University of Macau, as well as the “PhD Colloquium Award 2025,” and “Best PhD Colloquium Award 2026” organized by the UBD School of Business and Economics (UBDSBE). Dr. Muhammad Abdus Salam earned his PhD from the UBD School of Business and Economics, an AACSB-accredited business school at Universiti Brunei Darussalam. He has published widely in scholarly journals and proceedings and coauthored several books through broad international research collaborations. Additionally, he provides expert commentary on technology and development in interviews with television channels and newspapers, and authors articles for both newspapers and scholarly periodicals. Dr. Salam Shadhin has held the role of Tutor for multiple academic modules at the UBDSBE. He completed his Bachelor of Business Administration (BBA) and Master of Business Administration (MBA) from the University of Dhaka. He has presented research insights at numerous national and international conferences, seminars, and symposia. He has served as a moderator and chair for many international conferences, while also playing a vital role as a member of several conference committees. He serves as an expert reviewer for scholarly work, including journals such as Journal of Health Organization and Management, Journal of Advanced Transportation, Cogent Business & Management, Discover Global Society, and Discover Psychology, as well as for numerous books published by Springer, Wiley, Emerald, Elsevier, IGI Global, Sage, and Taylor & Francis.
ORCID : https://orcid.org/0000-0001-9599-632X
Researchgate: https://www.researchgate.net/profile/Muhammad-Salam-16
Publications
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Muhammad Abdus Salam, Sheikh Marufa Nabila, Tonmoy Dey, Fatema Chowdhury, 2021, 'Reflection of Customers’ Preference for Offline Shopping amid Covid-19: A Post Vaccination Analysis in Bangladesh', International Business Research, ISSN: 1913-9004; E-ISSN 1913-9012, Vol.15, No.6, pp. 39-48. https://doi.org/10.5539/ibr.v15n6p39
Muhammad Abdus Salam, Trisha Saha, Md Habibur Rahman, Prantika Mutsuddi, 2021, 'Challenges to Mobile Banking Adaptation in COVID-19 Pandemic', Journal of Business and Management Sciences, E-ISSN: 2333-4533, P-ISSN: 2333-4495, vol. 09(3), pp. 101-113. http://dx.doi.org/10.12691/jbms-9-3-2
Tonmoy Dey, Muhammad Abdus Salam, Trisha Saha, 2021, 'Evaluation and analysis of user satisfaction of ride-sharing service: an assurance and empathy in Bangladesh perspective', Can. J. Bus. Inf. Stud., ISSN print: 2663-7812, ISSN online: 2663-7820, 3(2), 22-28. https://doi.org/10.34104/cjbis.021.022028
Md. Habibur Rahman, Md. Al Amin, Muhammad Abdus Salam, Trisha Saha, Tonmoy Dey, 2021, 'Addressing Voluntary Turnover in Manufacturing Sectors: An Empirical Study'. International Fellowship Journal of Interdisciplinary Research, ISSN: 2709-5614, 1(1), 48–65. https://doi.org/10.5281/zenodo.4468529
Muhammad Abdus Salam, Trisha Saha, Tonmoy Dey, 2020, 'Adoption of Information & Communication Technology among the Students at Tertiary Level: Bangladesh Perspectives', EPRA International Journal of Economic and Business Review (IJEBR), E-ISSN: 2347 -9671, P-ISSN: 2349 –0187, vol. 08(11), pp. 10-20. https://doi.org/10.36713/epra5546
Sanjoy Kumar Roy, Muhammad Abdus Salam, SM Nazrul Islam, Md. Al-Amin, 2020, 'Potentiality of Islands Based Tourism in Bangladesh: A Qualitative View from Existing Literature', International Business Research, ISSN: 1913-9004; E-ISSN 1913-9012, Vol.13, No.11, pp. 106-113. https://doi.org/10.5539/ibr.v13n11p106
Tonmoy Dey, Trisha Saha, Muhammad Abdus Salam, Sanjoy Kumar Roy, 2019, 'Relationship between service quality and user satisfaction: an analysis of Ride-Sharing Services in Bangladesh based on SERVQUAL dimensions', Journal of Noakhali Science and Technology University (JNSTU), ISSN: 2519-0903, vol. 3(1&2), pp. 36-46. https://journal.nstu.edu.bd/index.php/sj/article/view/9 |
Experiences and Activities
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Experience in the Academic area: Working as a Lecturer of Management Information Systems (MIS) Department from December 2018, Noakhali Science and Technology University (NSTU), Noakhali – 3814, Bangladesh. Experience in Research Project: Research project (2019), Title: “Adoption of information & communication technology among the students: Bangladesh perspectives” have been successfully completed. The project was funded by the research cell, Noakhali Science and Technology University (NSTU). Research project (2020), Title: “Adoption of Contactless Payment Cards in Bangladesh: An Empirical Study”, funded by the research cell, Noakhali Science and Technology University (NSTU). Ongoing research project (2021), Title: “Impacts of Covid-19 pandemic situation on consumers' behavior towards E-commerce”, funded by the research cell, Noakhali Science and Technology University (NSTU). |
